SOLICITUD ADQUISICION 2021 2111360 MAESTRÍA GESTIÓN DE LAS ORGANIZACIONES CAMPUS Subscribe to this list

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Dirección de marketing / Philip Kotler, Kevin Lane Keller ; traducción Leticia Esther Pineda Ayala, Lourdes Amador Araujo

by Kotler, Philip, 1931- [autor] | Keller, Kevin Lane [autor] | Pineda Ayala, Leticia Esther [traductor] | Amador Araujo, Lourdes [traductor].

Edition: 15a. ed.Material type: book Book; Audience: General; Publisher: Mexico : Pearson, 2016Availability: Items available for loan: Biblioteca Campus Nueva Granada [Call number: 658.8 K67d 15a. ed.] (1), Biblioteca General-Calle 100 [Call number: 658.8 K67d 15a. ed.] (3). In transit (1).
Estrategia de marketing / O. C. Ferrell, Michael D. Hartline; Mara Paulina Suárez Moreno, Jorge Alberto Velázquez Arellano, traducción

by Ferrell, O. C, autor [autor] | Hartline, Michael D [autor] | Suárez Moreno, Mara Paulina [traductor] | Velázquez Arellano, Jorge Alberto [traductor].

Edition: 6a. ed.Material type: book Book; Audience: General; Publisher: México : Cengage Learning, 2018Availability: Items available for loan: Biblioteca Campus Nueva Granada [Call number: 658.8 F37e 6a. ed.] (2), Biblioteca General-Calle 100 [Call number: 658.8 F37e 6a. ed.] (2).
Investigación de mercados : conceptos esenciales / Naresh K. Malhotra ; Leticia Esther Pineda Ayala, traducción

by Malhotra, Naresh K | Pineda Ayala, Leticia Esther [traductor].

Material type: book Book; Audience: General; Publisher: México : Pearson, 2016Availability: Items available for loan: Biblioteca Campus Nueva Granada [Call number: 658.83 M15in] (3), Biblioteca General-Calle 100 [Call number: 658.83 M15in] (2). Place hold
Investigación de mercados y planeación estratégica para medianas y pequeñas empresas / Milton Ricardo Ospina Díaz

by Ospina Díaz, Milton Ricardo.

Material type: book Book; Audience: General; Publisher: Bogotá: Klase Editorial, 2018Availability: Items available for loan: Biblioteca Campus Nueva Granada [Call number: 658.83 O76in] (3), Biblioteca General-Calle 100 [Call number: 658.83 O76in] (8).
Managing creativity: a systems thinking journey / José-Rodrigo Córdoba-Pachón.

by Córdoba-Pachón, José-Rodrigo.

Publisher: New York: Routledge, Taylor & Francis Group, 2019Availability: Items available for loan: Biblioteca Campus Nueva Granada [Call number: 658.314 C67m] (1).
Marketing / Philip Kotler, Gary Armstrong; Lourdes Amador Araujo, traducción; María de la Luz Eloísa Ascanio Rivera, revisión técnica

by Kotler, Philip, 1931- [autor] | Armstrong, Gary [autor] | Amador Araujo, Lourdes [traductor] | Ascanio Rivera, María de la Luz Eloísa.

Edition: 16a. Ed.Material type: book Book; Audience: General; Publisher: México : Pearson, 2017Availability: Items available for loan: Biblioteca Campus Nueva Granada [Call number: 658.8 K68m 16a. ed.] (2), Biblioteca General-Calle 100 [Call number: 658.8 K68m 16a. ed.] (2).
Marketing estratégico / Julián Villanueva, Juan Manuel de Toro, coordinación

by Villanueva, Julián [coordinador] | Toro, Juan Manuel de [coordinador].

Material type: book Book; Audience: General; Publisher: México : Alfaomega, 2018Availability: Items available for loan: Biblioteca Campus Nueva Granada [Call number: 658.8 M17v] (3), Biblioteca General-Calle 100 [Call number: 658.8 M17v] (1).
Systems thinking for a turbulent world: a search for new perspectives / Anthony Hodgson.

by Hodgson, Anthony.

Publisher: Londres, Reino Unido: Routledge, Taylor & Francis, 2020Availability: Items available for loan: Biblioteca Campus Nueva Granada [Call number: 658.4032 H63s] (1).
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